What is a fake review?

Amazon is overrun with fake reviews. We’re tired of it and decided to do something about it. To us, a fake review is

  • Any review written by an author’s friends, relatives or acquaintances, especially reviews requested by the authors themselves to push up their ratings.
  • Any review written by the author using fake names or puppet accounts, especially when the author has many such accounts.
  • Any review bought and paid for, especially those from less-than-reputable or questionable companies.
  • Any review swapped or traded between authors.
  • Any review bought by promising readers free kindles or paying readers any other kickbacks.

If you’re as tired of fake reviews and unethical authors as we are, help spread the word about our blog and stay tuned for future posts.